the Wry Baby Blog

And we’re outta here! At least, we would be if it weren’t for the 2 hour delay. But that’s okey-dokey. Our booth model for this show turned out ok (looks a lot like last years) and so I have some time to muse about what will happen at this year’s NYIGF. Something always does, after all. HGTV filmed us there for a Christmas feature once. We introduced ourselves (and our big-box capabilities) to Cost Plus World Market there, too, and now we’re totally doing stuff together! Heck, I once had to kick Urban Outfitters people out of our booth! it was quite a scene actually as we got into kind of an arguement. PASSION! Those guys are such copycats.

Wry Baby’s 2009 booth model. We wrote last year how we’re so OCD that we build a scale model of our NYIGF booth before every show. Complete with scale people with scale credit cards. Some even have scale diarrhea form all the scale trade show food.

My trade show buddy from across the aisle at the NYIGF, Leif at Kaloo, emailed with the rumor that the ELF ON A SHELF people, who have a booth at the NYIGF despite having just the one SKU, are launching a new product at this show. Leif is breathless. What could it be!? Having the time to ponder such things, here are some of our guesses:

• Monster Under the Bed.
• Cat in the Microwave.
• Fist in the Face.
• Sniper in the Bell Tower.
• Corcodile in the Sewer.
• Body in the Crawlspace.

Maybe you have some ideas? I’ll for sure find out if any of our guesses were right.